The College Shrink
A clearer, more credible site for an admissions and mental-health coaching practice.
The College Shrink
- Industry
- Mental Health Provider
- Location
- Massachusetts
- Scale
- Small Business
- Engagement
- Design, build, and ongoing support
In Their Own Words
I'm so happy with how my new website turned out! It's a much stronger reflection of my brand and I think it makes it much easier for me to attract the right kind of clients.
Why this engagement mattered
The College Shrink is a Boston-based private psychiatry practice led by a Sudanese-American psychiatrist who specializes in supporting college students through life’s challenges. With a warm, culturally sensitive approach and fluency in both English and Arabic, she helps students navigate stress, anxiety, identity, and major transitions. The practice offers both in-person and telehealth sessions and accepts most major insurance plans, making high-quality mental health care accessible and approachable for students across Massachusetts.
Responsab designed and built the site from the ground up on Drupal 10, with a clean custom theme that reflects the calm, professional tone of the practice. Insurance information, office hours, contact details, and the intake form are all easy to find, With a warm, accessible design, clear information about services and insurance, and a straightforward path to the patient portal and intake form without unnecessary friction.
A closer view of the platform and delivery context
What changed through the engagement
Before
- A dated site that no longer reflected the brand
- Slow, hard to update, and unclear to navigate
- No clear path for visitors to take action
After
- ✓A modern, on-brand, credible website
- ✓Fast, accessible, and easy for the team to manage
- ✓Clear calls to action that turn visitors into customers
How the work moved from strategy into execution
Discovery and goals
Design and content structure
Build and quality checks
Launch and ongoing support
Measured Outcomes
Primary audience
Key journey
Delivery
Next Step
Ready for similar results?
Let’s discuss your goals and build a roadmap that delivers measurable outcomes with stronger messaging, cleaner systems, and a more accountable delivery process.