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Small Business

IMI PCB Case Study

A credible, technical site for a fifty-year-old precision parts manufacturer.

A site that reflects the precision of the product.
a screenshot of the IMI homepage
Client
IMI PCB
Duration
Ongoing partnership

Quick client profile

Industry
Manufacturing
Location
Massachusetts
Scale
Small to mid-sized organization
Engagement
Design, build, and ongoing support

In Their Own Words

The Responsab team's dedication and passion for their work are clear in every interaction. Their leadership and problem solving abilities made our project a great success. They have been our go-to agency for years.

Peter Bigelow
Peter Bigelow
CEO & President, IMI, Inc.
Project Context

Why this engagement mattered

IMI has been a recognized leader in the fabrication of specialized circuit boards since 1971, serving the aerospace, military, medical, and telecommunications markets.

For a company with this kind of technical authority and client base, the new website needed to reflect the same rigorous performance standards. Responsab designed and built the site on Drupal 10 - clean, professional, and structured around how IMI's customers actually use it: researching capabilities, reviewing certifications, downloading fabrication guidelines, and submitting quote requests.

Since the initial site launch Responsab has continued to manage, host and support the website for over ten years.

Project Images

A closer view of the platform and delivery context

Before And After

What changed through the engagement

IMI old website design screenshot
Before
new IMI web design screenshot
After

Before

  • A dated site that no longer reflected the brand
  • Slow, hard to update, and unclear to navigate
  • No clear path for visitors to take action

After

  • A modern, on-brand, credible website
  • Fast, accessible, and easy for the team to manage
  • Clear calls to action that turn visitors into customers
Implementation Approach

How the work moved from strategy into execution

Step 1

Discovery and goals

Step 2

Design and content structure

Step 3

Build and quality checks

Step 4

Launch and ongoing support

Measured Outcomes

Multi-year

Partnership

Technical product story

Content focus

Editor-managed website

Platform

Next Step

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